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Stop Selling the Wrong Thing – Setting Your Business Up for Success.
04/12/2019 - 04/14/2019
All my fitness industry colleagues are invited to join me at SUCCEED! 2018 in Irvine, CA from April 12-14, 2010. This Association of Fitness Studios 1st-ever Major Business Convention & Expo for all aspiring and current studio/gym owners! offers numerous interesting and informative workshops and seminars solely dedicated to fitness businesses (and those looking to start one) of all sizes, disciplines, and tenure… It is with great pleasure that I will be presenting the following seminar:
Stop Selling the Wrong Thing! Set Your Business Up for Financial Success Personal Training revenue and client retention are two of the most relevant challenges facing independent studio owners, yet for more than 20 years the standard approach to drive revenue or improve retention has been to analyze marketing. Unfortunately, the problem typically lies not with the marketing, the facility, the trainers or the pricing… it lies in the business model itself. Simply put – selling personal training packages is not conducive to long-term fiscal success. This seminar will introduce a new, more effective business model for personal training, explain why you need to change your customers’ mindset and describe how to adjust the training paradigm itself to ensure optimum results and drive both retention and referrals.
Come talk to me after the presentation if you would like to discuss how Synergy Cubed might be able to help your facility. If you would like to arrange a face-to-face meeting during the conference, email me at cwollan@synergycubed.com.
The seminar is open to all paid conference attendees. Conference information is available at https://www.succeedwithafs.com/.
See you there.
Cosmo